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Essay heading: 1b marketing
 
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Issue: Business
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Date added: July 22, 1999
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No of pages / words: 3 / 822
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Once the demand is measured, it is possible for marketers to design specifically targeted marketing plans to take advantage of the demand. 3. The fertility rate in Australia is declining and immigration levels are not yet set at levels that might lead to population growth (at the time of writing). Might this influence the revenue and earnings that Qantas could achieve in the future? Australia's population growth rate is slowing due to fertility rates dropping and with immigration not to a level that would show an increase, or even a leveling; the potential for future customers is decreasing...
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Might this influence the revenue and earnings that Qantas could achieve in the future? Australia's population growth rate is slowing due to fertility rates dropping and with immigration not to a level that would show an increase, or even a leveling; the potential for future customers is decreasing. Qantas will have to find a way to support its customer base in the face of this market change...
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