Essay heading: 21st Century Advertisement Tactics

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Social Issues


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Date added:

March 17, 2002






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3 / 742


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Sometimes they may use tactics that upon closer inspection show a lack of logic. For example, in this particular advertisement I noticed a couple kissing. Then as I began to ponder to myself I wondered, ?§How could that particular shoe help a man get a beautiful women like that??? It was illogical that because he wore a certain type of shoe he was more attractive to the opposite sex...
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The sex is supposed to cover up or distract the viewer from the lack of logic in the advertisement. Not only was this advertisement illogical, but also it was using one of the oldest tactics in advertisement, sex appeal. The advertisement depicted two very attractive people kissing. They are holding each other close and every touch appears to be soft and gentle...
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