Due to the resulting pressure, financial service providers are forced to evaluate current strategies and to find new ways of approaching the market. The service nature of bank offers represents an additional challenge. A possible way to realize distinct offers is to promise and deliver superior solutions to the problems of customers... displayed 300 characters
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The service nature of bank offers represents an additional challenge. A possible way to realize distinct offers is to promise and deliver superior solutions to the problems of customers. The fact that services cannot be patented provides great danger to imitation. Marketers must be aware of this threat and have to create offerings that are unique or only imitable at a high cost... displayed next 300 characters
it include the survey or questionnaire method, telephonic interview as well as the personal interview methods of data collection and also involve an analysis of available secondary data including management journals, research reports from consultancies, current...
As far as the present scenario is concerned the banking industry is in a transition phase. The Public Sector Banks (PSBs), which are the foundation of the Indian Banking system account for more than 78 per cent of total banking industry assets...
The huge untapped rural market and its potential in catering for the need for better and more advanced infrastructure have also been studied.
Indian telecom is on the growth stage and although many pressures are being felt on the present infrastructure, the opportunities being foreseen for investment and its growth are ample as well...
Advantages of FDI in India:
The Indian government made several reforms in the economic policy of the country in the early 1990s. This helped in the liberalization and deregulation of the Indian economy and also opened the country's markets to foreign direct investment...
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