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Essay

Adidas Human Rights Policy and Euro 2000

Essay specific features

 

Issue:

Business

 

Written by:

Karyl F

 

Date added:

May 4, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 761

 

Was viewed:

6480 times

 

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Essay content:

In 1993, the new CEO Robert Louis-Dreyfus faced a challenge: to bring back adidas profitable and dynamic, creating a new type of open, young, flexible organization. He replaced senior and middle managers with a highly international team, outsourced production to lower-wage subcontractors in Asia, and also replaced the organization built around a product with one along functional lines...
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He replaced senior and middle managers with a highly international team, outsourced production to lower-wage subcontractors in Asia, and also replaced the organization built around a product with one along functional lines. Such changes permitted adidas to find its profitability; decision-making became quick and non-hierarchical...
displayed 300 characters

General issues of this essay:
Ike Vs Adidas, Adidas Behind The Brand Adidas History Adidas Human Rights Policy and Euro 2000 Adidas vs Nike Adidas-Salomon Adidas Brand Segment Of Adidas Nike Vs Adidas Adidas History The Adidas Brand Adidas:behind the brand Adidas - CRM technology Adidas Case adidas
 

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