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Essay heading: Aqualisa Quartz: Simply a Better Shower
Essay specific features
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Business |
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| Date added: |
August 23, 2008 |
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| No of pages / words: |
8 / 2163 |
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0 times |
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Essay content:
Trade shops carried products across all available brands. Their primary customer was the plumber who was looking for reliable product availability rather than technical advice. Trade shops stock whatever there was demand for and Aqualisa was present in 40 percent of trade shops. If we look at the Table 3 in appendix, we can see that mixer shower sales represent almost half of the whole trade shop channel...
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Showrooms (2,000 in UK; Aqualisa in 25 percent) tended to be more high-end and were supplied by distributors. Showroom has consultants, which led consumers through the process of selecting and designing any bathroom solution (shower might be one small part of an overall renovation project). They prefer to carry high-end product lines and brands...
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