Art Institutions Since the 1980s

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Issue:

English

 

Written by:

Jennifer H

 

Date added:

February 3, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 483

 

Was viewed:

6344 times

 

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Essay content:

Before the revolution in commercializing art, art sponsorship had to first happen. Art sponsorship was lead by patrons of art, mainly successful corporate entities. Corporate leaders recognized the appeal of art to the masses and used it to act as a catalyst in their booming enterprise. Art has been used in branding, creating logos, products designs and even commercials to help lure consumer interest...
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Corporate leaders recognized the appeal of art to the masses and used it to act as a catalyst in their booming enterprise. Art has been used in branding, creating logos, products designs and even commercials to help lure consumer interest. Marketing strategies using art have shown that it is effective because consumers can relate to the products that are being emphasized and thus feel more compelled to buy the product...
displayed 300 characters

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