Auto Bavaria porter five forces

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Issue:

Miscellaneous

 

Written by:

Carlton L

 

Date added:

April 28, 2014

 

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Grade:

A

 

No of pages / words:

9 / 2418

 

Was viewed:

577 times

 

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Essay content:

Established in 1988, Auto Bavaria is the largest retail and service organization that has eight branches and seven service centers located across Malaysia at Glenmarie, Segambut, Sungai Besi, Penang, Kuantan, Johor Bahru and Kuching while the Bukit Bintang branch is the only official BMW, MINI and Motorrad showroom in the country...
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Auto Bavaria’s range of products include the BMW one series, three series, five series, six series, seven series, X3, X5, Z4, M series and Mini Cooper all ranging from RM179 000 to RM 948 000 (New Sunday Times 25 may 2008). Every Auto Bavaria branch is staffed with passionate professionals dedicated to providing world-class sales and aftersales service as Auto Bavaria is committed to making their customer’s satisfaction their priority...
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