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Essay

Bmw In India

Essay specific features

 

Issue:

Business

 

Written by:

Michael H

 

Date added:

September 9, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

40 / 11083

 

Was viewed:

1718 times

 

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Essay content:

The numbers of car brands becoming available to the consumer are increasing day after day. With the rise in the Indian economy the income level of the middle income groups is also rising. There is an ease in credit facilities becoming available to the consumers. In such circumstances, who wouldn’t prefer buying an automobile, as it also acts as a status symbol for many people...
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The options available to the Indian consumer have increased to a great extent since years, where prior it would have been only a Fiat Padmini or an Ambassador from Hindustan Motors. The customer today has become aware of the various products available to him because of Television, radio, Newspaper’s – magazines, internet and varied other sources or channels of communication...
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