Boeing Management planning

Essay specific features

 

Issue:

Business

 

Written by:

David E

 

Date added:

November 28, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1282

 

Was viewed:

6061 times

 

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Essay content:

"In October 2002, executives of the aircraft manufacturer met with a group of global airline representatives at a conference center on the Seattle waterfront. The executives were trying desperately to figure out what to build next to hold off a soaring Airbus."(Masters, 2007) Boeing had made plans to build a high speed jetliner prior to this meeting...
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Through careful planning and expert decision making Boeing officials found that the world was more interested in comfort and efficiency. Boeing's high speed aircraft would have been a huge economic let down because of the huge price tag and expensive operating costs. After that meeting Boeing changed plans to make the Dreamliner which is a more cost effective and comfortable aircraft that has enough orders to keep Boeing busy building the aircraft for customers until the year 2015...
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