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Business

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Issue:

Business

 

Written by:

Raul M

 

Date added:

November 13, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1296

 

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6302 times

 

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Essay content:

Moreover, as Kotler's1 definition says, an MIS is more than a system of data collection or a set of information technologies: "A marketing information system is a continuing and interacting structure of people, equipment and procedures to gather, sort, analyse, evaluate, and distribute pertinent, timely and accurate information for use by marketing decision makers to improve their marketing planning, implementation, and control"...
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It is suggested that whilst the MIS varies in its degree of sophistication - with many in the industrialised countries being computerised and few in the developing countries being so - a fully fledged MIS should have these components, the methods (and technologies) of collection, storing, retrieving and processing data notwithstanding...
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General issues of this essay:
“The role of business is to serve the larger society, which is best accomplished by being responsive to the larger society.” Business Information Business Management Unit 5 Individual Project Business Management Unit 5 Individual Project Business information systems Can information systems provide businesses with a competitive edge? Are such IT related competitive advantages sustainable in the long run? Why or why not? Productivity between departments personnel departments Relationship between organizing businesses, structure of businesses and employee motivation. Selecting A Form of Business Ownership supermarket business information Too much of British company law frustrates, inhibits, restricts and undermines. It is over-cautious, placing too high a premium on regulation and avoidance of risk. The company remains the choice of corporate vehicle for over a million businesses,... Business Information Systems Businesses and the Business Type They Fall Into Information management in Business
 

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