Cadbury Schweppes Swot Analysis

Essay specific features

 

Issue:

Business

 

Written by:

Alyce M

 

Date added:

March 1, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

3 / 765

 

Was viewed:

6943 times

 

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Essay content:

» “Cafe Oke is not only a new brand of coffee, but also a rather unique one.” “In many parts of the world, coffee is being grown on a much bigger scale than Cafe Oke coffee””Farmers combine traditions and knowledge handed down from father to son (and also increasingly from father to daughter) with modern agricultural developments...
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And you pay a fair price for the coffee. “ -A fair trade recognition: Cafe Oke is the successor of the Max Havelaar coffee. -A labelized product: Max Havelaar quality label is displayed on the packaging. -A low price product. 4.2 Weaknesses: -Fair trade organizations: In Italy fair trade organizations are less active than in other European countries...
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