dynamics of culture as multilevel, mutilayer construct

Essay specific features

 

Issue:

Social Issues

 

Written by:

Doris S

 

Date added:

August 13, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 915

 

Was viewed:

8500 times

 

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Essay content:

The present model proposes that culture as a multi-layer construct exists at all levels – from the global to the individual – and that at each level change first occurs at the most external layer of behavior, and then, when shared by individuals who belong to the same cultural context, it becomes a shared value that characterizes the aggregated unit (group, organizations, or nations)...
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As exemplified by the effort of the Davos group discussed earlier, global organizational structures need to adopt common rules and procedures in order to have a common ‘language’ for communicating across cultural borders (Kostova, 1999; Kostova and Roth, 2003; Gupta and Govindarajan, 2000). Given the dominance of Western MNCs, the values that dominate the global context are often based on a free market economy, democracy, acceptance and tolerance of diversity, respect of freedom of choice, individual rights, and openness to change (Gupta and Govindarajan, 2000)...
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