Michael Dell created Dell Computer in 1984 and the company essentially changed the way consumers purchase computers by eliminating the middleman and allowing customers to purchase equipment direct from the company. This has allowed them to have a closer relationship with their customers so they can understand their needs and constantly improve service...
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Computer equipment arrives with a large color-coded diagram showing the customer exactly how to hook up equipment. The customer can also pay to have someone come to his or her home to set up the equipment leaving the computer ready to use. Dell also markets equipment such as servers and storage solutions to small and large businesses but their main customer is the home consumer...
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Dell The value created by using the direct model to sell customized products and by providing on-site service ranked Dell between market leaders IBM, HP.	1 / 258
Dell Incorporated Dell continues to grow, especially in their line of personal computers. Through its cutting edge, highly dependable products Dell will continue to grow into one of the leaders in this industry...	1 / 275
Dell Case The value created by using the direct model to sell customized products and by providing on-site service ranked Dell between market leaders IMB, Compaq, HP...	2 / 306
Exchange However, the way Dell works is a complete different manner. Not only does Dell give near unlimited choices to the consumers, Dell also interacts with the consumers to learn more about their needs...	3 / 573