Environmental Factors Paper

Essay specific features

 

Issue:

Business

 

Written by:

Clifford P

 

Date added:

January 13, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 625

 

Was viewed:

2188 times

 

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Essay content:

One example of interest rates, short-term interest rates could be 2.8 percent in the United States, 3.5 percent in the euro countries, and only .5 percent in Japan. Transactions with these varying interest rates can knock a company off course and transform positives to negatives. The need to adjust marketing mixes according to another countries preferences is a necessity in global marketing...
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Companies must decide how much of their products, promotion, price, and channels should be adapted for each foreign market. For instant, McDonald’s has built its reputation on their fast-food burger product. However, before entering the India market that focus had to change because of cultural differences...
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