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Exley Chemical Case Analysis
Essay specific features
Written by:
Becky H
Date added:
December 21, 2015
Level:
University
Grade:
A
No of pages / words:
6 / 1673
Was viewed:
10133 times
Rating of current essay:
Essay content:
Problems
A. Macro
? Lack of coordination within the companies operations
? Decrease in sales and profits.
? Operational conflicts within the major departments
? This type of structure is inappropriate for this company
? There is no uniformity of command
B. Micro
? The coordination between marketing and the new product development department was insufficient...
displayed 300 characters
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Micro
? The coordination between marketing and the new product development department was insufficient.
? The Product development had problems with marketing.
? The Product manager quarrels with the marketing department
? Product manager was unsuccessful in coordinating the activities.
? The company was having difficulties in producing a team concept within the departments...
displayed 300 characters
General issues of this essay:
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