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Essay

Fast Food

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Issue:

Business

 

Written by:

Keri C

 

Date added:

March 2, 2017

 

Level:

 

Grade:

A

 

No of pages / words:

4 / 1098

 

Was viewed:

2771 times

 

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Essay content:

This trend led to new sub markets emerging for tastier, fresher and fast food perceived as healthier. A few of the smaller/privately owned competitors (Cosi and Quizno’s) were able to operate in niche markets selling gourmet sandwiches and salads. The emergence of smaller restaurants offering easy access to exotic foods such as sushi and burritos created a more specialized niche market...
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The emergence of smaller restaurants offering easy access to exotic foods such as sushi and burritos created a more specialized niche market. 2) Size and Growth; With the emergence of these sub-markets and niche markets, McDonalds started losing market share. It now had to share its fast-food mass market with these newly created markets...
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General issues of this essay:
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