Planning is the process of selecting the course of action towards the fulfillment of the company's objectives. There is the strategic phase of the management functions wherein the manager has to study the market scenario and decide upon an action plan. Once identified, the manager assesses the different possibilities and arrives at a framework of action to materialize the corporate goals...
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Once identified, the manager assesses the different possibilities and arrives at a framework of action to materialize the corporate goals. Planning itself is a multistage process that includes analyzing the business trends and choosing between available options. Forecasting takes into consideration both external and internal factors affecting the business...
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