general motors problems

Essay specific features

 

Issue:

Business

 

Written by:

Archie F

 

Date added:

November 4, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 352

 

Was viewed:

5646 times

 

Rating of current essay:

 
Essay content:

Local auto industry is facing a big threat from foreign companies like Toyota, Nissan and Honda. General Motors, which controlled nearly half the American market as recently as late 1970s, is now finding it difficult to manage in new competitive environment and its market share has fallen to one quarter in February...
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Company is broadly struggling and Toyota is more likely to displace GM in next few years to be number one in auto industry. No doubt GM is innovative in models and designs but brands like Pontiac, Buick and Saturn are not appealing customers any more, described by J. D. Power & Associates, the quality and customer satisfaction analyst...
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