GlaxoSmithKline and AIDS drugs policy

Essay specific features

 

Issue:

Business

 

Written by:

Erin M

 

Date added:

April 2, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1537

 

Was viewed:

8542 times

 

Rating of current essay:

 
Essay content:

In Africa, GSK confronted the reality of the AIDS crisis every day, and its decisions impacted thousands. Everyone--governments, nongovernmental organizations, the media, shareholders, and others--had an opinion, but there was no real answer to the question. GSK had to determine how to address the crisis while maintaining business viability in developing countries in the midst of all the pressures...
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GSK had to determine how to address the crisis while maintaining business viability in developing countries in the midst of all the pressures. The first pharmaceutical company to discover the anti-retroviral drug for the treatment of the HIV virus was Burroughs Wellcome. The company thought that there is a small market for this drug and a short life cycle so they priced the treatment at about $10,000 a year...
displayed 300 characters

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