tried unsuccessfully to attract potential investors, approaching friends at school, former colleagues, investment banks and others. Considering Arden & Co. as a lead investor, she hoped to gain more credibility for the plan and be able to have just one party to negotiate terms. She desperately needed $250,000 as financing, but it was not to be found...
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She desperately needed $250,000 as financing, but it was not to be found. During April 1983, the business began requiring more cash and H.E. realized that financing was not going to come as easily as she had hoped. H.E.?¦s Strengths and Opportunities 1. Personal independence and taste of running of her own business...
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