L. (2005), p.446) Maslow's hierarchy of needs model Maslow proposed a five-level hierarchy of needs, from the lowest being physiological needs, through safety needs, love needs, and esteem needs, to the need for self-actualisation at the highest level. Once the lower need has been satisfied it no longer acts as a motivator, the needs of the next level need to be satisfied...
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Therefore, according to Maslow, only unsatisfied needs motivate a person. Although a logical conclusion, there could be the belief that being permanently unsatisfied would lead to a continual state of being un-motivated as there would be no incentive to self motivate. Maslow identifies this false impression by suggesting there is a decreasing percentage of satisfaction along levels of the hierarchy, meaning you do not have to be 100% satisfied at one level to progress to another, although at the lower levels you need more satisfaction...
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