Modern Trade Structure {what are the key modern trade outlets/retail chains? What would be share of top 5 retail chains? No of outlets in each chain} h. Selling practices {how are the goods sold in each step of the flow of goods? From importer to wholesale and then to retail outlets} i. Buying practices {who are the key decision makers in the key retail chains? What's the decision making process?} j...
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Buying practices {who are the key decision makers in the key retail chains? What's the decision making process?} j. Trade terms {credit terms and other services} k. Institutions markets {how're the institutional markets catered to?} l. Merchandising and Trade Marketing Practices (Ref Annexure II) m...
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