It And Retailing

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Janis B

 

Date added:

February 15, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1428

 

Was viewed:

7020 times

 

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Essay content:

An e-commerce site that is implemented well can significantly lower both order taking costs up front and also customer service after the sale has been made. For example being located on the Internet means that place does not enter into the marketing mix of an e-commerce company. As its customers will not visit the business, it means having a prominent high street location is no longer of importance; in fact a business can be set up in someone's home (if space for storage allows!)...
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An e-commerce site that is implemented well can significantly lower both order taking costs up front and also customer service after the sale has been made. For example being located on the Internet means that place does not enter into the marketing mix of an e-commerce company. As its customers will not visit the business, it means having a prominent high street location is no longer of importance; in fact a business can be set up in someone's home (if space for storage allows!)...
displayed 300 characters

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