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Essay

Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Jimmie S

 

Date added:

December 26, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2164

 

Was viewed:

4111 times

 

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Essay content:

They gather pertinent information on the wants and needs of the customers through their research processes and information systems. The data collected by the marketing function will be a primary input into the key decisions that will come out of the strategic planning process. If the data is incorrect, misinterpreted or a faulty decision is made regarding how the company should allocate resources the company will be adversely impacted...
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If the data is incorrect, misinterpreted or a faulty decision is made regarding how the company should allocate resources the company will be adversely impacted. The organization's leadership makes decisions based on the strategic planning process that will impact the company's products or their target markets The Strategic planning process begins at the highest levels of an organization...
displayed 300 characters

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