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Essay

Marketing

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Issue:

Business

 

Written by:

Keith V

 

Date added:

March 22, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

6 / 1573

 

Was viewed:

8132 times

 

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Essay content:

The marketing mix is the blend of "tools" that an organization will use to achieve its objectives with particular target market. Marketing Mix There are many different definitions describing marketing and the marketing mix. Most definitions are focused upon customer orientation and satisfaction of customer needs...
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Most definitions are focused upon customer orientation and satisfaction of customer needs. The marketing concept is the philosophy that firms should analyze the needs of their customers and then make decisions to satisfy those needs, better than the competition. Marketing research is used to define the market segments, their size, and their needs...
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General issues of this essay:
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