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Essay heading: marketing summary
 
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Issue: Business
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Date added: October 17, 2000
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No of pages / words: 2 / 422
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Beyond simply attracting new customers and creating transactions, the goal is to retain customers and grow their business with the company. Marketers want to build strong economic and social connections by promising and consistently delivering superior value. Markets A market is the set of actual and potential buyers of a product...
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Beyond simply attracting new customers and creating transactions, the goal is to retain customers and grow their business with the company. Marketers want to build strong economic and social connections by promising and consistently delivering superior value. Markets A market is the set of actual and potential buyers of a product...
displayed next 300 characters

 
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