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Essay

McDonaldization

Essay specific features

 

Issue:

Social Issues

 

Written by:

Cleo M

 

Date added:

February 4, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

7 / 1718

 

Was viewed:

7532 times

 

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Essay content:

The society has become a consumer society, where people are spending more and more money. According to Professor George Ritzer, companies applying this concept are a "new means of consumption" to consumers (Ritzer, 1998). George Ritzer discovered that "McDonaldization" was a phenomenon when he saw the response of the citizens towards the companies that applies this concept, which made him interested to study about "McDonaldization"...
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He also discovers that there were impacts in the American Society. The concept of "McDonaldization" has benefited the American Culture by increasing the availability of products and services and improves workers productivity. However, it has negative impacts on health, local culture and workers' social life as well as morale...
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