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Essay heading: Nokia mission statement
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Business |
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| Date added: |
November 25, 1997 |
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6 / 1503 |
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Essay content:
Mission
We can't really begin the discussion of the Vision Statement and the Mission Statement without first addressing the semantic difference between the two. Get 10 consultants in a room, and you may get 10 different answers to just what that difference is!
To distinguish between Vision and Mission in our own work, we have defaulted back to the plain English usage of those words...
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And the simplest way we have found to show that difference in usage is to add the letters "ary" to the end of each word.
VisionARY
MissionARY
We certainly know what those two words mean. A visionary is someone who sees what is possible, who sees the potential. A missionary is someone who carries out that work...
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