Regardless of the nature of the information being communicated, the objectives always remain constant (Stanton, 1996: 1):
i. Information is conveyed by the communicator and received by the recipient.
ii. The recipient understands the information.
iii. The recipient is persuaded to accept the information... displayed 300 characters
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Changes occur as a result of the communication of information.
The fulfillment of these objectives is dependent on a variety of interlinked components, such as purpose, perception, context and medium. Any change in one component will have a follow through effect on the other components within the process... displayed next 300 characters
Face-to-face is by all means the most common of the communication channels (Dessler, 2001).
At CTM a communications department has been established to ensure that all levels of communication are established to better serve the company and relay communications to all levels of employees...
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