This has prompted the company to change its sales processes, and led them to adopt a new management system. Recently, Riordan made several strategic changes in the way it manufactures and markets its products. A major change is having sales teams, rather than single salespeople, service customers. Each team focuses on a particular customer segment...
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A major change is having sales teams, rather than single salespeople, service customers. Each team focuses on a particular customer segment. Teams include a sales person, product engineering specialist and customer service rep. An improvement in sales is the desired effect from the team concept (University of Phoenix, 2005)...
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