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Essay

Sorzal Corporation

Essay specific features

 

Issue:

Business

 

Written by:

Chris J

 

Date added:

May 7, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 658

 

Was viewed:

1146 times

 

Rating of current essay:

 
Essay content:

The company is positioned as a distributor of high-quality and authentic South American and African artifacts and replicas at reasonable prices. Its products are distributed exclusively through specialty dealers (including interior designers and decorators), firm-sponsored showings, and a few department stores...
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Sorzal's gross sales are about $25 million and have been growing at relatively constant rate of 20% per year but its gross margin has slipped in recent years due to aggressive competitions at both the distribution and retail levels resulting in erosion of its bargaining position in the market. This is due to the problem of limited supply, Sorzal's larger specialty and exclusive department stores customers sending their own buyers to deal directly with some of its suppliers, and the entry into the market by amateurs or fly-by-night competitors...
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