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starbucks

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Issue:

Business

 

Written by:

William B

 

Date added:

April 26, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 306

 

Was viewed:

2993 times

 

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Essay content:

Alfred Peet opened up his own shop that imported fine coffees and teas and dark roasted beans the Europe way to bring flavor to the coffee. A Dutch immigrant named Alfred Peet who had opened Peet's coffees shop in California in 1966. Baldwin, Bowker, Siegal had good knowledge about Peet's coffee expertise and well educated on the bean roasting technique for quality coffee...
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Siegal was more seen as the retail expert and was the only paid employee, he did most of the work for scooping coffee beans for customers. Baldwin had an interest for coffee and kept books and good knowledge of coffee. When Starbucks first started out it purchased most of its coffee beans from Peets and slowly started purchase used roaster from Holland...
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