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Essay

strategy

Essay specific features

 

Issue:

Business

 

Written by:

Lois C

 

Date added:

September 22, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 1113

 

Was viewed:

929 times

 

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Essay content:

As position, strategy looks down to the ?x' that marks the spot where the product meets the customer. It looks out to the external market place. As perspective, in contrast, strategy looks in, inside the organisation, indeed, inside the head of the collective strategist. But it also looks up, to the grand vision of the enterprise...
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But it also looks up, to the grand vision of the enterprise. Intentions that are fully realized can be called deliberate strategies. Those that are not realized at all can be called unrealised strategies. The literature of planning recognises both cases, with an obvious preference for the former. What it does not recognize is the third case, which is called emergent strategy, where a realized pattern was not intended...
displayed 300 characters

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