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Essay

Studying and Developing Pharmaceutical Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Maricela J

 

Date added:

September 9, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

20 / 5467

 

Was viewed:

6051 times

 

Rating of current essay:

 
Essay content:

One of the shortest definitions of marketing is meeting needs profitably. Marketing facilitates the exchange process and the development of relationships by carefully examining the needs and wants of consumer, developing a product and services that satisfies these needs, offering it at a certain price, making it available through a particular place, and developing a program of promotion to create awareness and interest...
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Rather than try to satisfy everyone, marketers start with market segmentation and develop a market offering that is positioned in the minds of the target market. . Marketing Mix Marketing mix is the set of marketing tools that the firm uses to pursue its marketing objectives in the target market. Marketing-mix decisions must be made to in?uence the trade channels as well as the final consumers...
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General issues of this essay:
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