Essay heading: technology
Essay specific features
April 5, 2008
No of pages / words:
2 / 373
Rating of current essay:
Distinction between Product Orientation and Service Orientation
The product offered by the organization should consider the consumer?¦s needs taste and preference and that they are constant and rapidly change.
?« The consumer defies what will and will not succeed...
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Their assumptions are therefore linked to just selling hard enough, that their customer will buy.
?« The main/real focus of sales orientation is to get the customer to buy the product that is being sold.
Some organizations create an illusion that ??Sell, Sell, Sell?¦ is the way to be prosperous rather than satisfying the customer?¦s needs and wants...
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General issues of this essay:
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