The Target Market of Extreme Value Retailers

Essay specific features

 

Issue:

Business

 

Written by:

Augustus M

 

Date added:

January 2, 2016

 

Level:

College

 

Grade:

B

 

No of pages / words:

1 / 218

 

Was viewed:

1621 times

 

Rating of current essay:

 
Essay content:

Considering that they don’t earn that much, they still have to meet their basic expenses. Taking into account the taxes, observed expenditures on housing, health care, child care and imputed food expenses, we can assess how much income low income families have left to meet their other expenses including clothing, utilities and transportation cost...
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They are served an enduring need in society by allowing them to buy more or better items for less money than what they are used to or supposed to pay. We all know that there is a greater percentage of low income families compared to high income families and serving them not only gives a big opportunity for the company to earn but at the same time, they are helping these families to achieve a better social self esteem by providing them merchandises at affordable rates...
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