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Essay

Verizon Communications, Inc.: Implementing a Human Resources Balanced Scorecard

Essay specific features

 

Issue:

Business

 

Written by:

Donna P

 

Date added:

June 16, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

8 / 2135

 

Was viewed:

494 times

 

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Essay content:

Randall MacDonald, Executive Vice President of Human Resources at the GTE Corporation was facing the challenge to create an HR strategy supporting GTE's workforce through a major business transformation. Moreover Charles R. Lee, GTE's CEO wanted to know what the company was actually getting back for the money spent on various HR related activities...
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A tight labor market made it difficult to find qualified people. There was no system in place at GTE to measure employee's performance and MacDonald realized that a quantitative model was needed, showing whether the HR department's activities contributed to the company's financial goals. Balanced Scorecard, a conceptual framework to measure a company's performance, utilizing financial and non-financial measures was selected as a method to quantify "intangible realities" at GTE...
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