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Essay heading: Vertex Case Study
 
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Issue: Business
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Date added: August 26, 2004
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No of pages / words: 2 / 412
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Instead, a generics company could give a critical year or two more of brand-name pricing for Vertex to recoup costs. o Look into government grants for specific research, such as VX-950 for Hepatitis C or VX-702 for ACS. Partnering with the government could “fast-track” FDA approvals. The government funding could be leveraged for research into other compounds that are costly to bring to market, but potentially worth billions once approved...
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The government funding could be leveraged for research into other compounds that are costly to bring to market, but potentially worth billions once approved. • Balance the pipeline o If funding is not available for all projects, the pipeline must contain a project that might not be a large moneymaker, but is easy to produce in order to balance a potential “break through” drug...
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