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Essay

Virgin Media

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Viola M

 

Date added:

March 25, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

12 / 3141

 

Was viewed:

7423 times

 

Rating of current essay:

 
Essay content:

This is through its Virgin on Demand service, which allows customers to choose what they wish to watch from a large variety from Virgin's media library. All these offers, range extensively beyond individual services offered by other companies. The four services are combined into various packages which are customised to serve and match each customer's individual needs; hence prices also differ depending on what each package offers...
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The four services are combined into various packages which are customised to serve and match each customer's individual needs; hence prices also differ depending on what each package offers. Using this model has resulted in economies of scope: the more services included in the package, the cheaper the unit costs...
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