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Essay

Wet Seal

Essay specific features

 

Issue:

Business

 

Written by:

James E

 

Date added:

August 27, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 1118

 

Was viewed:

905 times

 

Rating of current essay:

 
Essay content:

With that thought, then CEO, Kathy Bronstein, created Arden B. The venue was named after her daughter. Also in 2001, Wet Seal Inc., felt the need for a venue just for the "tween market," girls five to 12 years old. They bought out 18 Zutopia store units from Gymboree, Inc. The store also expanded in 2001 by buying a majority of the Contempo Casual stores, and later merged web sites with Contempo Casuals that created one of the largest junior driven sites in the country...
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With the 9/11 tragedy and other natural disasters, the nation's economy had seen better days. Wet Seal Inc. stuck it out with Kathy Bronstein behind the wheel, and in late 2001 sales increased into the double digits, and stock was up 61% for the year. A vendor partner stated, " She's one of the greatest merchants I know in the industry...
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