what is semiotics? Short Answer Assignment

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Miscellaneous

 

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Francis F

 

Date added:

October 20, 2016

 

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University

 

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A

 

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3 / 653

 

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Semioticians are looking for the systems which are based on possible signs, it involves different signs such as words or images, everything what include a specific meanings in our society (Bignell, 1986:9). What is a sign? Sign is an object which represents the meaning or stands for something else other than itself...
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Saussure was focusing on linguistic sign, which is ?word', he showed that linguistic sign is arbitary. For example, word (sign) ?cat' stands for a particular animal. However this sign has no relation to the real visual image of a cat, as well as to its sound (Bignell, 1986:8). According to Saussure, sign is also consists of two components: ?signifier' and ?signified'...
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