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Zara: Vertical Retailer

Essay specific features

 

Issue:

Business

 

Written by:

Roberta F

 

Date added:

June 19, 2012

 

Level:

University

 

Grade:

B

 

No of pages / words:

4 / 964

 

Was viewed:

6446 times

 

Rating of current essay:

 
Essay content:

For Inditex, time is the most important element, the element that they consider ahead of costs. Their vertically integrated structure not only makes it possible to shorten the response time but also allows flexibility and keeps the size of inventories to a minimum, thus controlling the significant source of risk in the fashion industry as much as possible...
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Making use of the flexibility of its business model, Inditex tries to deliver new products to its stores in as short a time as possible, responding to changes that occur throughout the season. The models for each season (more than 30,000 of them last year alone) are developed together by the creative departments of the various brands...
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