Case #1- Toyota
Essay specific features
December 6, 2015
No of pages / words:
2 / 452
Rating of current essay:
and keeping revenues and expenses in U.S. dollars.
? Spending salaries on 123,000 American employees at their facilities.
? Understanding the US consumer needs and wants.
? Toyota will likely pass Ford's sales in the near future.
? Known for their effectiveness in long-term planning.
? Not as dependent
on Japan anymore...
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? The American competitors have been slow to respond to Toyota's threat.
? The development of a car powered by a hydrogen fuel cell.
? As a company, Toyota is beginning to set better long-term goals.
? Getting accepted as an "American Brand"
? In the beginning, Toyota had a very conservative approach to goals...
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