Essay heading: consumer culture

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American History


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May 23, 2008






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The every family now had places to go for a vacation or luxurious trip to an amusement park, or an event. The mass production, as well as mass consumption was heavily reliant upon the mass media of advertisements. In the 1920s there was substantial research on the behalf of large firms into the psychology of advertising, and its affects on the public, both bad and good...
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There were magazines and special studies on the use of proper placements and window displays, in a way to tantalize the public and persuade them into consuming even more goods. Minorities of the time were excluded from the image of what a proper, beautiful American consumer was. However, they were not excluded from being targeted by the ideas of what beauty should be...
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