Dell Computers

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Written by:

Nathan F


Date added:

August 17, 2016








No of pages / words:

7 / 1695


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280 times


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From these humble beginnings the company rapidly grew to be a major competitor in the personal computer market. Dell's focus on efficiency of manufacturing, and a direct marketing approach, allowed him to continue gaining ground on the competition. In 1992, his company joined the Fortune 500 list as one of the largest companies in the world...
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In 1993 their growth placed them in the top five computer system manufacturers. Through this paper I can suggests that with a focus on maintaining a strong position in the core market and strategic involvement in related sectors, Dell can not only maintain its dominant position, but can extend it. Findings: Many companies start out as very aggressive but get crashed either by its competitor or by poor strategic management...
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