Ford Case study

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Jacqueline J


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September 23, 2011







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Nasser also created the Wingcast telematics unit, allowing users to utilize their cars as internet portals. . He formed Covisint (a B2B auction site), trying to sell custom-built cars directly to consumers. . Nasser also began forming ventures with different high-tech companies, such as Yahoo and Qualcomm Inc...
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In 2002, Ford lost $1,913 per vehicle and its stocks dropped by 1.8%., leaving them at $9 a share. . Ford's new CIO Marv Adams plans to cut a total of $450 million from the IT budget. . Adams created Project Edison, meant to standardize all IT processes and consolidate all servers in larger servers...
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