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July 30, 2014
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Externally oriented (strategic) planning.
Phase 4. Strategic Management: Realizing that even the best strategic plans are worthless without the input and commitment of lower-level managers, top management forms planning groups of managers and key employees at many level.
Researcher has revealed that organizations that engage in strategic management generally out perform those that do not...
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(2006). Strategic Management and Business Policy (10th
Ed.). Upper Saddle River: Pearson Prentice Hall.
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