IHG - Using Technology as a Competitive Advantage

Essay specific features

 

Issue:

Technology

 

Written by:

Vena G

 

Date added:

August 21, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

3 / 826

 

Was viewed:

2360 times

 

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Essay content:

The World’s Hotel Company - a multinational company which operates 7 hotel brands - world’s largest hotel operator (with 558,153 rooms) - 3,763 hotels in nearly 100 countries - world’s largest loyalty program (with 33 million members) - 130 million stays per year - headquartered in Windsor, England from 1777 Products Brands include: • InterContinental • Crowne Plaza • Holiday Inn • Holiday Inn Express • Staybridge Suites • Candlewood Suites • Hotel Indigo Market Standing ROI Derived from: • Franchising, • Managing, • And Owning hotels Operating Profit Revenue delivery • Almost $5...
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The World’s Hotel Company - a multinational company which operates 7 hotel brands - world’s largest hotel operator (with 558,153 rooms) - 3,763 hotels in nearly 100 countries - world’s largest loyalty program (with 33 million members) - 130 million stays per year - headquartered in Windsor, England from 1777 Products Brands include: • InterContinental • Crowne Plaza • Holiday Inn • Holiday Inn Express • Staybridge Suites • Candlewood Suites • Hotel Indigo Market Standing ROI Derived from: • Franchising, • Managing, • And Owning hotels Operating Profit Revenue delivery • Almost $5...
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