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It And Retailing
Essay specific features
Written by:
Janis B
Date added:
February 15, 2014
Level:
University
Grade:
A
No of pages / words:
6 / 1428
Was viewed:
7022 times
Rating of current essay:
Essay content:
An e-commerce site that is implemented well can significantly lower both order taking costs up front and also customer service after the sale has been made. For example being located on the Internet means that place does not enter into the marketing mix of an e-commerce company. As its customers will not visit the business, it means having a prominent high street location is no longer of importance; in fact a business can be set up in someone's home (if space for storage allows!)...
displayed 300 characters
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An e-commerce site that is implemented well can significantly lower both order taking costs up front and also customer service after the sale has been made. For example being located on the Internet means that place does not enter into the marketing mix of an e-commerce company. As its customers will not visit the business, it means having a prominent high street location is no longer of importance; in fact a business can be set up in someone's home (if space for storage allows!)...
displayed 300 characters
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