Kodak Strategy

Essay specific features

 

Issue:

Business

 

Written by:

Cleo J

 

Date added:

December 14, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 396

 

Was viewed:

4708 times

 

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Essay content:

Within Kodak's massive and worldwide distribution, it enables Kodak to deliver its incremental strategy to consumers by offering through retail stores and photofinishers. However, in a long term perspective, Kodak's unclear focus on digital images and traditional photography retards its development to consumer electronics companies and high-tech upstarts...
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However, in a long term perspective, Kodak's unclear focus on digital images and traditional photography retards its development to consumer electronics companies and high-tech upstarts. In aspect of technology, Kodak's has one of the world's biggest research efforts in imaging. Kodak's expertise in color management posses a strong base in transition from chemical to digital image...
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